Chennai, Apr 27: Arattai, a curated talk series by Super Chennai, a citizen-led, city-wide branding movement, today spotlighted Chennai’s very own Fashion identity Mr. Vivek Karunakaran at an intimate interaction. The event witnessed the participation of fashion enthusiasts and individuals from related creative and lifestyle circles.
Vivek Karunakaran is considered the man who created a niche for himself in the world of contemporary fashion designers in the country. Known for his refined, minimal, and structured design approach, he offers a unique perspective on fashion that effortlessly fuses traditional influences with a modern urban outlook. A NIFT Chennai alumnus with experience across global brands and his own label VK, he brings together heritage and modernity in his design language. Rooted in Chennai, he has been instrumental in shaping the city’s contemporary fashion narrative, creating work that is culturally grounded yet globally relevant.
During the interaction in the event, Mr. Vivek Karunakaran, Fashion Designer commented – “Chennai has always been central to my creative journey. Its balance of tradition and an evolving cosmopolitan outlook continues to inspire me, shaping the way I approach design- modern in expression, yet deeply rooted in heritage. I’m truly glad to receive this recognition from Super Chennai, an initiative that is doing meaningful work in spotlighting the spirit, talent, and transformation of the city.”
“Through his work, Vivek has highlighted Chennai’s creative potential and helped shape its identity in fashion. His reinterpretation of traditional textiles with a modern perspective, along with initiatives like Adayalam promoting art and craft, reflects a meaningful contribution. Super Chennai Arattai is proud to recognise him as a visionary creative voice elevating the city’s cultural and design landscape.,” said Mr. Ranjeeth Rathod, Managing Director, Super Chennai, addressing on the felicitation.
Vivek Karunakaran, under his eponymous label House of VK, is known for contemporary, chic occasion wear for men and women that blends regional artistry with international influences. His designs reflect meticulous craftsmanship, handcrafted detailing, and a minimal yet timeless aesthetic, appealing to luxury audiences across global markets. With collections showcased at Lakmé Fashion Week and India Fashion Week, and recognition among India’s best-dressed by GQ, VK has established a strong presence in the fashion industry, celebrated for his cross-cultural design language and modern, inclusive sensibility. Vivek karunakaran has been facilitated by superchennai as champion of chennai.
Super Chennai Arattai is a curated interactive talk series that connects Chennai’s accomplished personalities with the community. Designed as an engaging and close-knit platform, it brings together eminent individuals from fields such as arts, business, sports, and public life to foster meaningful conversations and community engagement.
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