New Delhi, March 16: Haier Appliances India, a subsidiary of the global home appliances leader Haier Group, has introduced its latest 596-litre 2-Door Side-by-Side Refrigerator range featuring a BPA-Free Water Dispenser, bringing premium innovation, smart connectivity and enhanced storage flexibility to modern Indian kitchens.
The new refrigerator range is designed to meet the needs of Indian households seeking larger storage capacity, intelligent cooling, and everyday convenience. With evolving lifestyles and growing demand for advanced refrigeration solutions, the new side-by-side models offer an attractive upgrade for consumers transitioning from standard refrigerators to the premium side-by-side category.
Equipped with a spacious 596-litre capacity, the refrigerator provides ample room for families to store groceries, beverages, and frozen items efficiently. The appliance integrates AI-powered cooling, WiFi-enabled smart controls, and 100% convertible storage, ensuring greater flexibility and performance in everyday use.
Speaking on the launch, NS Satish, CEO of Haier Appliances India, said:
“Indian consumers today are looking for appliances that simplify daily life while delivering premium value. With our new 596-litre 2-Door Side-by-Side refrigerator featuring a BPA-Free Water Dispenser, we are making premium refrigeration more accessible. This innovation allows families to enjoy greater convenience, flexibility, and peace of mind in their kitchens while benefiting from advanced technology designed around consumer needs.”
Priced at INR 65,990, the new refrigerator offers premium side-by-side capacity and smart features at one of the most accessible price points in the segment. The models introduced under this range include HRS-682WRSU1, HRS-682WUSU1, HRS-682WGKU1, and HRS-682SWDU1. The new refrigerator series will be available across leading retail stores, major e-commerce platforms, and through the official Haier India website.
Key Features of the New Haier Side-by-Side Refrigerator
BPA-Free Water Dispenser
The refrigerator features a built-in 2.5-litre BPA-Free water dispenser that ensures safe and hygienic drinking water. Designed for convenience, the dispenser provides quick access to chilled water without the need to open the refrigerator door, helping maintain cooling efficiency while minimizing frequent refilling.
100% Convertible Technology
The advanced 100% Convertible feature enables users to convert storage compartments based on their requirements. This flexible design allows households to adjust storage space easily for fresh food, beverages, or frozen items, improving organization and maximizing storage efficiency.
WiFi Connectivity with HaiSmart App
The refrigerator supports WiFi-enabled smart connectivity, allowing users to monitor and control the appliance remotely through the HaiSmart App. This feature provides convenient control of temperature settings and performance directly from a smartphone, offering greater control even when users are away from home.
Smart Sense AI Technology
The refrigerator incorporates Smart Sense AI, which intelligently analyzes usage patterns and environmental conditions to optimize cooling performance automatically. This ensures consistent freshness, improved energy efficiency, and reliable cooling performance.
Smart Food Management System
Haier’s Smart Food Management system helps users organize and track stored food items more effectively. This feature supports better storage planning and helps reduce food wastage by keeping track of stored items.
External Digital Display Panel
The sleek external LED digital display panel allows users to access temperature settings and operational controls easily without opening the refrigerator door. This design enhances convenience while maintaining optimal cooling inside the appliance.
Expert Inverter Technology
Powered by Expert Inverter Technology, the refrigerator delivers quieter operation, improved durability, and enhanced energy efficiency. This advanced compressor system ensures reliable and long-lasting cooling performance.
The newly launched refrigerator range also introduces the BPA-Free water dispenser feature in selected 3-door side-by-side variants, further expanding Haier’s premium refrigeration portfolio in India.
With this launch, Haier Appliances India continues to strengthen its position in the premium appliance segment by delivering innovative, smart, and energy-efficient solutions designed to meet the evolving needs of Indian consumers.
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