Signature Packaged Drinking Water Brings Music and Climate Action Together with ‘Root for Mangroves’ in Gurugram
Gurugram, Feb 09: Signature Packaged Drinking Water continued its first of-its-kind concert series, Root for Mangroves, with an electrifying performance by Armaan Malik at Leisure Valley Ground, Gurugram. The concert marked the second stop of a three-city cultural platform that brings live music together with meaningful action to support mangrove regeneration in India.
Conceptualised as a culture-led initiative to spotlight the importance of mangroves, Root for Mangroves transforms live entertainment into a vehicle for environmental awareness and participation. Produced and promoted by TribeVibe Entertainment, the Gurugram concert marked the continuation of the series by combining high-energy performances with a strong message on climate resilience and conscious living.
Armaan Malik brought his energy to the stage, captivating the audience with chart-topping hits and fan favourites including ‘Pehla Pyaar’, ‘Bol Do Na Zara’, ‘Chale Aana’, ‘Jab Tak’ among others. The performance was more than just entertainment—it was a call to action, reminding fans that music has the power to inspire change beyond the stage.
“Climate change often feels like tomorrow’s problem, but it’s impacting our lives today,” said Aanandita Datta, Vice President and Portfolio Head – Marketing, Diageo India. “Root for Mangroves is an exciting music festival and a celebration of the meaningful work we are doing in Odisha, where Signature Packaged Drinking Water is already helping restore 62 acres of degraded mangrove land, planting over 30,000 saplings, and supporting five coastal villages. The festival directly fuels these efforts – every ticket sold contributes Rs 50 towards the ongoing on-groundwork. So when people attend the concerts, they are not just enjoying music; they are actively participating in protecting our environment. This is how we turn entertainment into impact, making climate action meaningful and joyful for everyone.”
Armaan Malik said,
“Performing in Gurugram was incredibly special – there’s an electrifying energy here that you can truly feel. Music has always been about connection for me; it brings people together and reminds us of the world we collectively share and protect. Supporting Signature Packaged Drinking Water’s Root for Mangroves is close to my heart because these ecosystems quietly safeguard millions of lives and livelihoods. If this performance inspires even a few people to pause, reflect, and take action – it would mean everything. I’m grateful to be part of a movement that gives music a larger purpose.”
Shoven Shah, Founder & CEO, TribeVibe Entertainment, added,
“We’re constantly looking to build experiences that go beyond the stage and Root for Mangroves is a powerful expression of that vision. Partnering with Signature Packaged Drinking Water, we’ve created a concert series where music becomes a catalyst for real-world impact. With a cause as vital as mangrove regeneration at its core, the property reflects how live entertainment can drive purpose at scale. Having icons like Armaan Malik lead this movement adds immense creative energy and reach, helping us connect audiences with a message that truly matters while setting a new benchmark for purpose-driven entertainment in India.”
Mangroves are among India’s most effective natural climate shields, protecting coastal communities, absorbing carbon, and supporting biodiversity. Through Root for Mangroves, Signature Packaged Drinking Water continues its commitment to conscious living by championing awareness and action around mangrove regeneration.