Chennai, 08 October 2026: HYBE is bringing its flagship global music festival, Weverse Con Festival, to India. Scheduled to take place on 27–28 March 2027 in New Delhi, the festival will mark its first edition outside Korea.
Spanning over two days, Weverse Con Festival India will bring HYBE’s signature live music experience to India, uniting world-class Indian and global artists, spectacular performances and a vibrant celebration of fan culture. For Indian fans, the festival is set to be a landmark moment, bringing one of the largest K-pop festival experiences ever seen in the country.
Inspired by the immersive fan experiences fostered through global superfan platform Weverse, the festival will go beyond live performances to bring music, interactive fan engagement, brand activations and cultural experiences together in one physical setting. Designed around the connection between artists and their fan communities, the festival will offer fans opportunities to engage with artists and fellow fans throughout the experience. Weverse Con Festival India will feature a diverse lineup of Indian and K-pop artists, alongside special collaboration stages that bring artists and cultures together in new ways.
Jason Jaesang Lee, CEO of HYBE said, “Weverse Con Festival India marks a new chapter in our ‘multi-home, multi-genre’ strategy and reflects our commitment to India as a key market in HYBE’s global growth. By bringing HYBE’s global capabilities together with India’s creativity, we aim to create a festival that expands our ecosystem through experiences that resonate with local audiences. We look forward to bringing fans together to discover a new universe of music and unlock an immersive journey where they can connect, celebrate, and explore new possibilities alongside the artists they love.”
Zooil Yang, President of Weverse Company, said, “We are thrilled to join HYBE to deliver Weverse Con Festival India to one of the world’s most vibrant K-pop fan communities. As a global superfan platform, Weverse serves as the leading hub connecting artists and fans around the world. Through the festival, we are excited to extend our innovative services and fan experiences beyond the screen and into a live setting, seamlessly integrating the online and offline worlds of fandom.”
Weverse Con Festival India is co-produced and promoted by BookMyShow Live, the live entertainment experiences division of BookMyShow. Having built K-pop into a thriving live category in India, BookMyShow Live will bring Weverse Con Festival to Indian fans as they know it from Seoul, in full and at scale. As the producer of some of India’s most celebrated live entertainment experiences, it brings the production expertise and audience reach to deliver this global festival at home, with tickets available exclusively on BookMyShow, India’s leading entertainment destination.
Along with HYBE and Weverse, which have been bringing Weverse Con Festival to life since its launch, the festival is presented by Kia India, Mastercard, Project B and Samsung, and NONGSHIM joins as an Associate Partner. As the festival’s banking partner, Mastercard will offer its cardholders exclusive access to pre-sale tickets.
The first India edition of Weverse Con Festival will give fans the opportunity to experience some of the world’s most influential K-pop artists through immersive live performances, alongside artists from India’s diverse music scene. Bringing global and Indian music cultures together, the festival will offer a distinctive festival experience that celebrates artists, music, and fans, creating new connections across cultures.
HYBE’s commitment to cultural exchange extends beyond Weverse Con Festival India. HYBE INDIA, HYBE’s strategic global office in India, has been conducting nationwide auditions to discover and develop local talent, produce content and expand intellectual property, with a focus on creating locally resonant, globally scalable content.
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