News Delhi, Apr 22 (BNP): India’s credit card landscape is witnessing a significant shift, with RuPay credit cards rapidly gaining traction and nearing a 40% share in new issuances.
The growth is being driven by the integration of RuPay credit cards with the Unified Payments Interface (UPI), enabling users to make seamless payments through QR codes across a wide network of merchants. This feature has expanded the usability of credit cards beyond traditional swipe and online transactions.
RuPay credit cards ride UPI growth, approach nearly 40% share in new issuances https://t.co/94cue2lzmJ
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The increased convenience is encouraging wider adoption, particularly among first-time credit users and consumers in smaller cities, where QR-based payments are deeply embedded in everyday transactions.
Banks and financial institutions are also supporting this trend by promoting RuPay credit cards as a cost-effective and accessible option, aligning with the country’s push for strengthening domestic payment systems.
The rising share of RuPay credit cards reflects the evolving digital payments ecosystem in India, where innovation and infrastructure are enabling greater financial inclusion and transforming consumer spending behaviour.
With UPI continuing to expand its footprint, RuPay credit cards are expected to play a growing role in bridging digital payments and formal credit access.
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